Privacy Policy

Last Revised June 7, 2021

This Privacy Policy (“Policy”) describes how WHRO Public Media and our affiliates (distribution partners that provide access to our website located at https://www.emediava.org/ (the "Site") such as a local, regional or national educational content portal (collectively, "eMediaVA", "we", "our", or "us")) gather and use information you provide to us or we collect from you while using this Site. This Policy does not pertain to information you provide to us offline. Please read it carefully, and if you have any questions or concerns, you may contact us at support@emediava.org.

WHRO Public Media provides educational resources for teachers and their students, for use in educational settings such as schools or libraries, or for educational use by teachers and students from their homes.

Collection of Information

Information You Provide

We may ask visitors to the Site to provide some or all of the following types of information when they register for certain services on the Site, access various content or features, or directly contact us with feedback or suggestions:

  • Contact information, such as name and e-mail address;
  • User name and password;
  • Information such as school and division affiliation; and
  • Correspondence you send to us.

Information Collected Automatically

We also may collect certain information automatically when you visit the Site, including:

  • Your browser type and operating system;
  • Your Internet Protocol (IP) address, which is the number automatically assigned to your computer whenever you access the Internet and that can sometimes be used to derive your general geographic area;
  • Web pages you view and links you click on within the Site;
  • Search queries, collections curation, content downloading;
  • Information collected through cookies, web beacons, and other technologies (as described in more detail below);
  • Information about your interactions with the Site content, such as the type of content viewed, and information about your interactions with e-mail messages, such as the links clicked on and whether the messages were opened or forwarded; and
  • Standard server log information.

Cookies are small amounts of data that are stored in separate files within your computer's Internet browser. Cookies are accessed and recorded by the websites you visit so they can recognize the same browser navigating online. We use cookies to help us recognize your browser as a previous visitor and save and remember any preferences that may have been set while your browser was visiting the Site; to help us customize the content you are shown while visiting the Site; and to help measure and research the effectiveness of our interactive online content, features, and other communications. We also may use standard Internet technology, such as web beacons and similar technologies, to track your use of the Site.

Information Collected by Third Parties

If you access third-party services through the Site, such as accessing Facebook, Google Classroom, or Twitter, to share information about your experience on the Site, these third-party services may be able to collect information about you, including information about your activity on the Site, and they may notify your connections on the third-party services that you are a Site user or about your use of the Site, in accordance with their own privacy policies. You should review their privacy policies to understand how they are using your information and your rights in relation to such information.

External Links and Third-Party Content

We enable you to access third-party content through the Site and to navigate to third-party sites and services from links on the Site. Whether the third-party content appears within our Site (such as in an embedded player) or you leave our Site to view the content on another website, the third party is in control of and independently produces, maintains, and monitors the content and third-party sites. When you watch third-party content that is made available through the Site or navigate to such third-party sites, you become subject to the third party's terms of use and privacy policies. You should review the privacy policies of these third-party sites for their policies and practices regarding the collection and use of your information as their policies may differ from ours. We do not accept any responsibility or liability for the privacy practices of third parties.

Use of Information

We generally use the information that we collect about you to:

  • Fulfill your requests for services and information;
  • Enable you to participate in features such as Single Sign-On (SSO), collections curation, content downloading;
  • Engage in internal and promotional activities, including by direct mail, e-mail, and other forms of communication;
  • To send you e-mail alerts from eMediaVA. From time to time, we may provide you with information and offers about other educational products and services offered by us and our content producers. If you choose not to receive these messages in the future, you can follow the "unsubscribe" instructions located near the bottom of each e-mail. Please understand that if you choose to not receive promotional correspondence from us, we may still contact you in connection with your relationship, activities, and communications with us;
  • Analyze the use of the Site and information about visitors to our Site to understand and improve our service offerings, such as determining which pages are most popular, which browsers are most used, how long users spend on the Site, and which websites they have come from;
  • Prevent potentially prohibited or illegal activities, and otherwise use the collected information in accordance with the Terms of Use; and
  • For any other purposes disclosed to you at the time we collect your information, pursuant to your consent, or as otherwise permitted by law.

Disclosure of Information

We may share information that is collected from you in the following circumstances:

  • Authorized third-party service providers. In certain cases, we contract with other companies to provide services on our behalf. We may share your information with these companies that provide services to us, including companies that assist with business analytics, data processing, newsletter management, and other services.These service providers may maintain customer databases with e-mail addresses of Site visitors who have provided them to us by registering at our Site or signing up for e-mail alerts.

In some cases, we contract with other companies to provide services on your school division’s behalf. They may share your information in order to provide those services to us, including companies that assist with Single Sign-On (SSO) integrations.

We (along with our service providers) will use these addresses to respond to the general purposes for which we collected the information, to provide services, and to operate the Site, including to respond to inquiries and for e-mail distribution, list processing and analysis, and promotions management. Our service providers have access to your information as necessary to provide certain services on our behalf. They are required to maintain the privacy of all such information in their possession or control, and can only use the information on our behalf for the purpose that we have contracted them, for example sending you a newsletter. They are not authorized to use your information for any other purpose. We will not share your e-mail address with any other unaffiliated organization unless otherwise described below.

  • Legal requirements, safety, and security.We, and our service providers, may disclose your information when we have a good faith belief that it is necessary to: detect, prevent, and address fraud and other illegal activity; to protect ourselves and you from violations of our Terms of Use; to prevent death or imminent bodily harm; and to otherwise protect and defend our or our users' legal rights, interests, property, and safety.
  • With your consent. We otherwise may share your information with your consent.

We also may share aggregated or anonymized information with third parties, including to help us develop content and services that we hope you will find of interest or to help these third parties develop their own products and service offerings. This sharing of anonymized or aggregated information will not include information that could be used to individually identify you.

Your Choices and Rights

You have certain choices about how we use your information.

  • Opt out of e-mail alerts from eMediaVA. To stop receiving our e-mail alerts regarding information and offers about other educational products and services offered by us and our content producers, follow the instructions in any email you get from us. If you choose not to receive these messages in the future, you can follow the "unsubscribe" instructions located near the bottom of each e-mail. Please understand that if you choose to not receive promotional correspondence from us, we may still contact you in connection with your relationship, activities, and communications with us.

Protection of Information

We are committed to protecting your information. We have adopted commercially reasonable technical, administrative, and physical procedures to help protect your information from loss, misuse, and alteration. Please note that no data transmission or storage can be guaranteed to be 100% secure. We want you to feel confident using the Site but we cannot ensure or warrant the security of any information you transmit to us.

Children's Privacy

We are dedicated to handling any information obtained from children with care and respect and in accordance with applicable privacy laws, such as the Children's Online Privacy Protection Act.

  • Collection. Students do not have the ability to provide their personal information or participate in activities involving the sharing of personal information without the consent of an educator, or as otherwise permitted by law. As described above in the section on Collection of Information, we may automatically collect certain information from children when they visit our Site.
  • Use and disclosure. Consistent with an educator's or parent’s consent or applicable law, we may use and disclose children's personal information for the purposes and in the manners described above in the sections on Use of Information and Disclosure of Information.
  • Access. Virginia Department of Education (VDOE), school division, homeschoolers, and school teachers or administrators may request to review the personal information of their students who are under the age of 13, to have this information deleted, or to refuse to permit further collection or use of their students' personal information by e-mailing us at support@emediava.org.

If you have any questions about how we handle children's personally identifiable information, please contact us at support@emediava.org.

Changes to this Privacy Policy

As the Site develops and updates, we may revise this Policy to reflect changes in the law, our practices, and the features of the Site. Such changes will be effective immediately upon posting. As a result, you should periodically review the Policy so that you are up to date on our most current policies and practices. By continuing to use the Site, you signify your agreement to the changes to the Policy. Under certain circumstances, we may also elect to notify you of changes or updates to our Policy by additional means, such as posting a notice on the front page of the Site or sending you an e-mail.

Contact Us

If you have any questions about this Privacy Policy, you may contact us at support@emediava.org